It sounds SO easy: Get yourself killed while platforming.
And it is easy; if you figure out how to do it....
Story
Squishy and his parents are living piggily happy on a farm. Suddenly, his parents get taken away to the slaughterhouse...
Squishy feels very sad and alone, and decides to commit suicide in order to be reuinited with his parents in heaven.
However: Suicide is a sin, and therefore Squishy ends up in hell instead...
Luckily for him, the devil is bored and makes him a deal: If Squishy loses all his lifes and manages to find the Devil, too, he will be send to his parents in Heaven.
Okay, granted: This story does sound quite dark/grim, but the game itself is quite fun, bright, happy music: For some reason it keeps on reminding me of, for example, Mario 3 on the ancient Snes. The same platforming vibe is going on!
Gameplay/etc.
Because the games looks so overly happy, it looks deceivingly easy: It\s not as easy to get yourself killed as you may think, and in other levels the solution is so easy/obvious you simply don't see it at first, because you start thinking about the other places/stuff the developer placed in that area first.
So, ye: I suppose this might be seen as yet another frustrating. rage invoking, game. And for some reason I just seem to enjoy those games!